Rewarding Advertising for Everyone
A new era in digital advertising is here – exciting engagement features with added data dimensions
AdFreeway has issued over
rewards to its members
Vote now
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Extend audience reach without compromising your first party media performance
We will poll voter preferences for your different campaign creatives, match voter profiles, dynamically buy media that targets the look-alike audience and benchmark it to your first party media performance.
Rewarding end users - 3'30"
Our take on the future of advertising - 4'50"
How it works?

Initially Like-Dislike voting icons are integrated in client campaign creatives. We buy targeted, programmatic media from The Trade Desk, run the campaign and reward users for voting on ads. Voter's URLs are matched with audience cohorts to target voter preferences and deliver the right creative to the right consumer. Evidence shows this increases reach, improves budget allocation, media efficiency and grows reward share.

How it works
1
The A/B/C of User Feedback
Audiences provide instinctive opinions through voting that are unconditionally rewarded. Users are immediately eligible for performance rewards
2
Dynamic Audience Segmentation
On top of programmatic, opinions applied to similar audiences drive rewards for campaign performance
3
Intelligently Served Ads
Ad-serving is dynamically updated to deliver A and/or B and/or C creative to pre-targeted audiences - just in time
How it works mobile 1
1
The A/B/C of User Feedback
Audiences provide instinctive opinions through voting that are unconditionally rewarded. Users are immediately eligible for performance rewards
2
Dynamic Audience Segmentation
On top of programmatic, opinions applied to similar audiences drive rewards for campaign performance
How it works mobile 2
3
Intelligently Served Ads
Ad-serving is dynamically updated to deliver A and/or B and/or C creative to pre-targeted audiences - just in time
Dynamic

Dynamic

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Advanced A/B/C Testing The added dimension of highly informative vote data leads to better understanding audience-message relationships
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Next Generation Algorithms Audience voting provides an added dimension of data analysis, a vital component to any dynamic multivariate campaign
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In-Built Multivariate Testing Multivariate decisions to serve the best creative, are enhanced by the added element of paid user feedback to adjust the order, sequence and priority of ads served
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Intelligent

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Stronger Engagements Leveraging the benefits of audience ad-graphs to deliver right message, right place, right time.
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Higher Click-Through-Rates Audience rewards funded by improved media performance via click-through-rates that enhance advertiser-audience relationships.
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Laser Focused Message Targeting Message variation and delivery of advertising narratives improve campaign performances and brand objectives.
How consumers are rewarded

Precise

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Advanced Client Dashboards Easy to read report consolidations for constant campaign performance updates.
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Concise Reporting On screen or download - a wide array of campaign analyses with the added dimensions of A/B/C preference and audience segmentation.
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The Trade Desk – Seamless Integration Advanced API integration between AdFreeway and The Trade Desk provides over the top message targeting, audience segmentation and retargeting capabilities.
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Let's Chat

If you have a campaign to discuss or want to find out more about our services and how we can help you, feel free to shoot us a message.
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